Chewe Election T-Shirts Case Study | 80000 Units Delivered

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Case Study

Chewe, a Zambian client, urgently needed 80,000 custom full-print election T-shirts within 25 days. With extreme color accuracy demands, tight supply chain deadlines, and a 30% fabric price surge mid-project, Gahumi delivered on time through expert coordination.

80,000

pcs

Election T-Shirts Delivered

Days

Total Delivery Time

Rounds

Sampling Tests

Days

Client Deadline

Chewe - Zambia Election Campaign

Brand Story

Chewe is a political campaign organization in Zambia that required a massive volume of custom full-print T-shirts for an upcoming election. They sought a reliable manufacturing partner capable of delivering high-quality printed apparel under extreme time pressure, with strict requirements on print clarity, color accuracy, and individual packaging.

Supply Chain & Production Hurdles

Challenges

Fabric costs surged 30% during payment processing, nearly causing the order to be lost. International payments from Zambia were slow, requiring RMB transfers through a third party. With only 12-15 days for fabric procurement, sewing time was critically compressed. A concurrent 700,000-piece order competed for production capacity. Original design files had insufficient resolution, and individual OPP packaging for 80,000 units added 2 extra days.

Expert Coordination & Execution

Solutions

Gahumi provided multiple pricing options to help Chewe secure the order. We proposed a phased delivery plan—splitting shipments into 3 batches—to meet the urgent first-batch deadline. Our mature supply chain responded immediately at every stage, from fabric sourcing to sewing to final packaging. Machine temperatures were carefully calibrated to achieve sharp prints without compromising T-shirt softness, completing all 80,000 units in 26 days with only 2 sampling rounds.

Key metrics demonstrating Gahumi's delivery capability under extreme time and quality pressure.

Metric	Client Requirement	Gahumi Result
Delivery Time	25 days	26 days (3 batches)
Sampling Rounds	Standard	2 rounds only
Print Quality	High color accuracy	100% pass rate
Total Quantity	80,000 pcs	80,000 pcs delivered
Packaging	Individual OPP bags	100% individually packed

The Solution

Fast Response Throughout the Design Process: Equipped with a professional team of designers, customers can communicate their requirements through online meetings and emails. Designers will create exclusive designs based on corporate culture, event themes, etc. The delivery time of the first draft is controlled within 24 hours, and responses to revisions are prompt. Design Security Assurance.

Rich Fabric Library: Build a fabric display area to synchronously showcase a variety of fabrics such as all - cotton, polyester - cotton, modal, and bamboo fiber both online and offline. Each fabric is meticulously labeled with parameters including composition, weight per square meter, hand feel, breathability, and sweat - absorption. Fabric swatches are provided for customers to touch, feel, and test.

Diverse Printing Techniques: Offer printing techniques such as screen printing, direct - to - garment (DTG) printing, and heat transfer printing.
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.

Full - process Quality Inspection: Set up multiple quality inspection checkpoints in links such as fabric warehousing, cutting, printing, sewing, and finished - product inspection. Before fabric warehousing, test indicators such as color fastness and shrinkage rate. During the production process, inspection personnel conduct random spot checks at any time to promptly identify and solve problems. When inspecting finished products, strictly check according to the AQL sampling standard to ensure that the defective rate is controlled within 1%.

On-time delivery across all 3 shipment batches

Print color accuracy meeting client specifications

Client satisfaction rate on final delivered goods

Gahumi exceeded our expectations. Despite the sudden fabric price increase and extremely tight deadline, they delivered all 80,000 T-shirts on time with outstanding print quality. Their phased delivery plan was a lifesaver for our campaign timeline.

Chewe

Campaign Procurement Lead, Chewe Zambia

Success Stroy

August 12, 2026

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You can contact customer service according to the craftsmanship, position, content and style you want to customize, or you can consult customer service for recommendations.

Silkscreen

Sublimation

Digital Printing

Embroidery

Foil Stamping

Custom Support

Gahumi Printing Process-Customization.jpg

Customization process

Choose Product type

Explore our collection of stylish canvas bags、flag、clothing and choose your preferred design.

Customize Options

Select colors, patterns, and personalization details to create a unique products.

Place Order

Add your customized bag to the cart and proceed to checkout.

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Tailored to your needs

Size

Printing Logo

Color

Free Design

Material

Process

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Your WhatsApp No. /Mobilephone *

Your Company Name *

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Company Website *

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Which product do you want to customize? *

Industries *

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